Compare The Best Ecommerce Website Builders

Our top pick for creating an ecommerce website is Shopify. With its comprehensive set of features, it provides everything you need to build and run a successful online store. The best part? You can try it out for free for three days, with no need for a credit card.

When it comes to starting an online business, ecommerce website builders are your go-to solution. These platforms offer a quick and easy way to get your products out there, managing inventory, payments, shipping, and more all in one convenient place.

No matter if you’re just beginning your entrepreneurial journey or looking to take your established store online, this guide has the perfect solution to suit your needs. With the right ecommerce website builder, you’ll be well on your way to a thriving online store.

The Top 8 Best Ecommerce Website Builders


Best all-around ecommerce platform


 Best for stores with fewer than 100 products


Best for large inventories


Best for cornering a niche market


Best price for a full online store


Table of Contents

Our favorite ecommerce website builders for 2023 are:

  • Shopify — Best all-around ecommerce website builder
  • Wix — Best for launching an online store in minutes
  • Hostinger — Best for simple online stores
  • BigCommerce — Best site builder for multichannel selling
  • Squarespace – Best for social
  • Square Online – Best for physical retailers
  • Weebly – Best for small sellers who don’t want to grow
  • Shift4Shop – Best value

No matter your starting point or requirements, you’ll likely find everything you need in one of our top picks

Shopify – Best All-Around Ecommerce Website Builder

Shopify is undoubtedly one of the most popular ecommerce platforms available, and it’s easy to see why. With its user-friendly interface and seamless setup process, it’s the perfect choice for beginners looking to dive into the world of online selling without any hassle.

What sets Shopify apart is its versatility. You can sell as many products as you want across multiple channels, all without annoying limits or tradeoffs. This freedom allows you to unleash your creativity and start your online business on the right foot.

When it comes to design, Shopify offers a wide range of over 100 free and paid themes. Each theme comes with customizable settings, giving you the power to tailor your online store to match your unique style and brand. And if you need extra features and functionality, you can easily install apps from the Shopify App Store.

One of the biggest advantages of using Shopify is its integrated payment gateway. With Shopify Payments, you can handle all payments directly through the platform, eliminating the need to connect with third-party processors. This means you can start selling right away, hassle-free.

If you prefer to use another payment gateway, you’re in luck. Shopify integrates with over 100 payment processors, giving you the flexibility to choose what works best for your business.

All Shopify plans come with web hosting, unlimited email forwarding, and unlimited bandwidth, ensuring your store operates optimally. You’ll also benefit from a content delivery network, marketing and SEO tools, mobile optimization, and detailed analytics.

When it comes to customer support, Shopify has your back. Their team is available 24/7 via phone, email, and live chat to assist you with any queries or issues you may encounter.

Shopify offers three pricing plans to suit different ecommerce needs. The Basic plan, starting at $39 per month, provides everything you need to set up your online business from scratch. The Advanced plan, ideal for expanding stores, offers additional features and discounts on third-party transaction fees. Finally, the Plus plan is built for high-volume stores and includes unlimited staff accounts and fully customizable checkouts.

If you’re unsure which plan is right for your high-volume ecommerce store, Shopify’s sales experts are here to help. You can even try Shopify free for three days to see if it’s the perfect fit for your online business.

In conclusion, Shopify is a top-notch ecommerce platform that caters to beginners and experienced sellers alike. With its easy setup, stunning design options, integrated payment gateway, and excellent customer support, Shopify provides all the tools you need to succeed in the world of online selling. Whether you’re starting from scratch or scaling your existing store, Shopify has a plan that fits your needs and sets you up for success. So why wait? Give Shopify a try and unleash the full potential of your online business today!

Wix – Best for Launching an Online Store in Minutes

Discover the Power of Wix eCommerce: The Ultimate Solution for Your Online Store

Are you ready to take your online business to new heights? Look no further than Wix eCommerce, one of the most popular and user-friendly website builders out there. With Wix’s seamless integration of powerful ecommerce capabilities, you can effortlessly transform your dream of running an online store into a reality.

Wix eCommerce is all about simplicity and efficiency. Whether you’re a seasoned pro or a newbie in the world of web development, Wix’s intuitive platform will guide you through the process of setting up and managing your online store. Choose from hundreds of stunning templates and customize them to match your branding. Add your products with ease, and you’re all set to hit the ground running.

What sets Wix apart is its ability to cater to all your ecommerce needs without compromising on features. Enjoy unlimited bandwidth, a free domain for a year, and an option to list unlimited products. Best of all, every payment made through your Wix store is commission-free, giving you the full benefit of your hard-earned revenue.

The Wix dashboard empowers you to track and manage orders, payments, inventory, and conversion rates effortlessly. With Wix eCommerce, you can sell subscriptions, implement pricing plans, and provide your loyal customers with a seamless checkout experience.

Security is a top priority with Wix. Rest assured that your customers’ payment information is protected with Wix’s compliance with the Payment Card Industry Data Security Standards (PCI DSS). You can choose from over 50 secure payment providers for your customers’ peace of mind.

But that’s not all – Wix eCommerce is packed with incredible features to help your web store thrive. Benefit from abandoned cart recovery, mobile optimization, Wix chat, global shipping, coupons, discounts, online appointment booking, and much more.

Maximize your website’s visibility with Wix’s robust SEO tools. Easily optimize product page data, URLs, and manage SEO efforts with personalized checklists. Additionally, Wix ensures your website is mobile-friendly and quickly listed on Google.

With over 300 apps available in the AppMarket, you can seamlessly integrate services like MailChimp, Quickbooks, and HubSpot into your website to further enhance your business.

Choose from three different Wix eCommerce plans, each offering a range of useful features. The Core plan is perfect for starting your online store, while the Business and Business Elite plans add even more capabilities to your arsenal.

Wix also offers a fully custom Wix Enterprise plan for those with more extensive requirements. Contact Wix to get a personalized quote for this comprehensive package.

Ready to take the plunge with Wix eCommerce? Sign up for a free 14-day trial and experience the magic of Wix firsthand. With Wix, you have the power to create a successful online store that captivates your audience and drives your business towards greater heights. Don’t wait any longer – unleash the full potential of your online store with Wix eCommerce today!

Hostinger – Best for Simple Online Stores

Hostinger is your go-to solution for swiftly setting up a new online store. It offers an all-in-one package, seamlessly combining website building and hosting at an incredibly affordable monthly rate. If you’re in search of a simple and efficient way to create an ecommerce store, Hostinger is unbeatable.

Even if you have no coding skills, Hostinger’s clean and minimalist interface, complete with drag-and-drop functionality, makes website creation and editing a breeze. You don’t have to worry about the technical aspects; Hostinger takes care of it all.

With a gallery of designer-made templates at your disposal, the process becomes even more streamlined. Plus, Hostinger’s library of royalty-free images eliminates the need to spend time searching for the perfect visuals to enhance your ecommerce shop.

Hostinger doesn’t stop there; it goes the extra mile to optimize your site’s performance. Robust built-in SEO tools help boost your site’s ranking in Google search results. Additionally, Hostinger integrates with marketing tools like Hotjar and Google Analytics, giving you real-time data to fine-tune your shop’s performance.

What sets Hostinger apart is its suite of AI functions. Say goodbye to guesswork with their AI logo maker, AI writer tool for compelling website copy, and AI heatmap tool to analyze visitor engagement and make necessary tweaks.

Ecommerce takes center stage in Hostinger’s website builder, offering features like inventory and order management, the ability to sell up to 500 products, appointment booking functionality, and acceptance of over 20 global payment options.

Security is a top priority, and Hostinger takes care of it. With free unlimited SSL security certificates, Cloudflare-protected nameservers, automatic file backups, and a 99.9% uptime guarantee, your ecommerce shop is in safe hands.

For just $2.99 per month, you can get started with Hostinger’s website builder, and the first two months are free. This package includes a free domain, up to 100 free email domain addresses, ecommerce features, marketing integrations, 24/7 customer support, up to 100 websites, unlimited traffic, and unlimited free SSL certificates.

Don’t miss the opportunity to lock in the introductory price for 12, 24, or 48 months. Even at the renewal rate of $6.99 per month, Hostinger’s offerings remain highly attractive. For a comprehensive comparison, read our Hostinger review.

Hostinger is the epitome of simplicity and user-friendliness, with the added benefits of security and reliability to keep your ecommerce shop thriving. Get up to 75% off Hostinger Web Builder today and start building your dream online store.

BigCommerce – Best Site Builder for Multichannel Selling

BigCommerce stands out as a reputable and reliable ecommerce site builder, gaining trust from businesses worldwide. One of its major strengths lies in its versatility, offering B2B-specific features like bulk pricing rates, quote management, customer groups, and custom price lists. For those looking to explore omnichannel selling, BigCommerce provides the ideal solution, enabling you to seamlessly sell on platforms like Facebook, Instagram, Pinterest, Google Shopping, eBay, Amazon, and POS.

The website builder itself boasts an intuitive interface with a user-friendly drag-and-drop tool, making website creation a breeze. Moreover, BigCommerce doesn’t disappoint when it comes to features. It comes fully packed with a comprehensive set of essential functionalities, making it one of the most extensive platforms in the market.

However, with great features comes a slight complexity, and BigCommerce may not be the most beginner-friendly option available. Its target audience is focused on larger ecommerce sites looking to scale rapidly. So, if you’re just starting out, you might find yourself paying for features that you won’t fully utilize at the beginning of your journey.

On the flip side, if you’re seeking abundant ecommerce and website customization options without having to pay extra for additional apps or extensions, BigCommerce will undoubtedly impress you.

Security is a top priority for BigCommerce, ensuring enterprise-level protection and high uptime rates for all its stores. Additionally, they offer round-the-clock customer support via phone, live chat, and email, ensuring assistance whenever you need it.

Now, let’s talk about the price points. BigCommerce offers three main plans:

  • Standard — $39 per month or $29 per month with an annual plan
  • Plus — $105 per month or $79 per month with an annual plan
  • Pro — $399 per month or $299 per month with an annual plan

You can save up to 25% on your subscription by opting for the annual payment method, similar to Shopify’s pricing structure. While Shopify is known for its user-friendliness, BigCommerce takes the lead with its wide range of features. So, the ultimate decision between the two depends on which features are most important to your business.

Curious about trying BigCommerce? You can explore its offerings risk-free with a 15-day trial before making your final decision. This gives you ample time to experience the platform and assess whether it aligns perfectly with your ecommerce goals.

Squarespace – Best for Social

Squarespace stands out from other traditional website builders with its built-in ecommerce functionality, making it a favorite among many users. But what truly sets Squarespace apart is its stunning and award-winning template designs, captivating anyone who sets their eyes on them.

For those who want a website that seamlessly connects with social media, Squarespace is the perfect choice. With real-time content pushing to Facebook, Instagram, and more, sharing updates has never been easier.

Whether you’re an experienced pro who loves crafting websites to perfection or a complete beginner seeking a visually appealing template, Squarespace caters to all. Their highly-responsive drag-and-drop builder allows effortless customization of every element on every page.

Squarespace focuses on ecommerce stores and offers templates specially designed for selling products, services, subscriptions, or digital goods. It’s an all-in-one solution for creating modern and captivating online stores.

Managing your website on the go is made simple with the Squarespace mobile app, which also doubles as a point-of-sale (POS) solution.

Boost your online store’s visibility and success with Squarespace’s built-in SEO tools, analytics, and blogging features.

While Squarespace offers hundreds of built-in apps, it lacks an app store or marketplace for one-click installations. For third-party apps not already integrated into Squarespace, coding is required for installation.

Squarespace provides four different plans, with three of them offering fully-integrated ecommerce capabilities:

  • Personal — $23 per month
  • Business — $33 per month
  • Basic Commerce — $36 per month
  • Advanced Commerce — $65 per month

Opting for an annual subscription can save you up to 30%.

For online selling, the Business plan is the starting point. However, we recommend the Basic Commerce option as it comes with 0% transaction fees, POS, ecommerce analytics, customer accounts, and other essential features for successful online sales.

As your business grows and requires more advanced features, you can easily upgrade to the Advanced Commerce plan. But for most new stores, the Basic Commerce option has everything you need to get started.

Customer support is available 24/7 across all plans, providing assistance whenever you need it. To get a taste of Squarespace’s offerings, you can try it for free with a 14-day trial. So why wait? Dive into the world of Squarespace and craft an ecommerce site that truly stands out.

Square Online – Best for Physical Retailers

Square is renowned for its outstanding point-of-sale software, but did you know they also offer a fantastic ecommerce website builder? And the best part is, it comes with a wealth of features for free.

If you’re already using Square for your in-store POS system, their website builder seamlessly integrates with it. You’ll have the convenience of accepting major credit cards, syncing with your existing Square POS, and efficiently managing your inventory.

One of Square’s standout features is the easy synchronization of your inventory between the POS and website builder. This real-time stock visibility prevents overselling and ensures your customers are always happy.

By using both Square POS and the website builder, you create a centralized database for your sales. No more manual inputting of sales data into separate databases. Their robust analytics and reporting tools allow you to dive deep into the metrics behind your sales, empowering you to make improvements where needed.

Connect with customers effortlessly through various channels – sell on Instagram, your website, or offer local pickup and delivery options.

Setting up your website is a breeze; no coding skills or developers required. With just a computer or mobile device, you can get started in no time.

Boost your website’s visibility with Square’s SEO tools, reaching even more potential customers.

Now, let’s take a quick look at the plan options for Square Online:

  • Free Plan: $0 per month and 2.9% + 30 cents per transaction
  • Plus Plan: $29 per month and 2.9% + 30 cents per transaction
  • Premium Plan: $79 per month and 2.6% + 30 cents per transaction

While both the Free and Plus plans have the same transaction rates, the Plus plan stands out with its expanded site customization options, customer accounts, subscriptions, and advanced item settings. Moreover, this plan allows you to accept PayPal and comes with a free domain for one year.

Are you intrigued? Why not try Square Online for free and explore the world of possibilities it opens up for your ecommerce ventures. With Square by your side, you’ll have the tools to succeed and take your online business to new heights.

Weebly – Best for Small Sellers Who Don’t Want To Grow

Weebly, a renowned website builder, offers an affordable and user-friendly platform for individuals managing their businesses. If you’re seeking a hassle-free option that requires minimal maintenance, this is the perfect choice for you.

While it may not accommodate a vast inventory like BigCommerce, Weebly’s sleek platform is ideal for those who don’t require extensive product variations. The drag-and-drop site builder makes launching your online store a breeze, without the need for any coding expertise. You can have a polished website up and running in no time.

Weebly excels in empowering entrepreneurs to establish their online presence and expand into the world of e-commerce. Accepting payments is a breeze with popular gateways like PayPal, Stripe, and Square. Furthermore, Weebly’s integration with Square POS streamlines your sales system, allowing you to manage products and inventory effortlessly in one place.

The platform equips you with a wide range of tools, from email marketing and SEO to site statistics, shipping management, and inventory tracking. Enhance your customers’ shopping experience by incorporating Weebly’s product search feature into your online store. Additionally, you can add badges to products to highlight sales or limited availability, enticing buyers to make a purchase.

Let’s take a closer look at Weebly’s pricing options for online stores:

  • Free — $0
  • Personal — $10 per month
  • Professional — $12 per month
  • Performance — $26 per month

The Free plan is a great starting point, but if you wish to unlock more advanced e-commerce features, consider the Professional plan for just $2 more per month. The added benefits make it an irresistible option.

Before making a final decision, you can explore Weebly’s free forever plan, using it as an extended free trial to test the platform and ensure it meets your online store’s requirements. With Weebly’s ease of use and feature-rich offerings, you can confidently build and grow your online business.

Shift4Shop – Best Value

Shift4Shop might not be the most well-known ecommerce website builder, but it’s definitely worth considering. Formerly known as 3DCart, Shift4Shop offers enterprise-grade ecommerce functionality without costing you a dime. Unlike other free platforms, Shift4Shop doesn’t compromise on features. You still get access to all the tools and functionalities expected from a high-level website builder, including SEO tools, a wide selection of 100+ themes, and the ability to list unlimited products.

Impressively, Shift4Shop has earned the trust of over 200,000 customers and processes a staggering $200 billion in transactions annually. That’s no small feat.

It’s important to note that to avail of this free ecommerce plan, you must utilize Shift4Shop’s payment platform and be based in the United States. The processing fees for Shift4Shop start at the industry-standard rate of 2.9% + $0.30 per transaction, which is an excellent deal for ecommerce businesses.

This feature becomes even more advantageous for seasonal businesses. With Shift4Shop, you don’t have to worry about monthly website fees during slow months. Instead, you only pay the payment processing fees when transactions are made, saving you money.

Apart from being free, Shift4Shop comes with a plethora of features and benefits, such as API access, unlimited products, mobile-ready themes, web hosting, unlimited bandwidth, and no transaction fees. Plus, you get a built-in blog, AI-powered fraud protection, PCI compliance, and a free SSL certificate. It’s an all-in-one solution for building a robust ecommerce website.

If you process a minimum of $500 per month in transactions, you can take full advantage of Shift4Shop’s free plan. Alternatively, you have the option to use Shift4Shop with PayPal, starting at a reasonable monthly rate of $29.

No matter which route you choose, Shift4Shop offers a powerful ecommerce site builder and platform that’s perfect for establishing your online store. So, why not take the leap and start with Shift4Shop for free today? It’s a decision that can set your ecommerce venture on the path to success.

How to Find the Best Ecommerce Website Builder For You

Discovering the Perfect Ecommerce Platform: A Comprehensive Evaluation

Choosing the right ecommerce platform is a make-or-break decision that can define the future of your online store. As fellow bloggers, we know the significance of finding that ideal platform that not only caters to our requirements but also empowers us to create captivating content and connect with our audience effectively. In this enthralling blog post, join us on a journey through the blogosphere as we explore the key factors that should influence your choice of an ecommerce platform. So, fasten your seatbelts and get ready to dive into the exciting world of ecommerce platforms as we unveil the secrets to making a well-informed decision that will set your online store up for success.

The Right Fit for Every Blogger

There is no one-size-fits-all solution when it comes to selecting an ecommerce platform. Every blogger has unique needs and aspirations. Are you a budding storyteller seeking a user-friendly interface that allows your creativity to flow effortlessly? Or perhaps you’re a business-minded blogger looking for seamless e-commerce integration to monetize your content effectively. Whatever your goals may be, we’ve got you covered. In this comprehensive guide, we’ll walk you through the essential criteria to consider when choosing an ecommerce platform. Our aim is to help you find the perfect match that aligns with your vision and objectives.

Ease of Use without Compromising Quality

If you’re new to creating an ecommerce website, building one from scratch without coding knowledge can be overwhelming. That’s where an easy-to-use platform becomes essential. Look for website builders with drag-and-drop functionality and customizable templates. This not only saves you time and money but also enables you to create a visually attractive website without the need for technical expertise. For simplicity and powerful AI technology, Wix is an excellent choice. For more complex needs, BigCommerce offers scalability and numerous features.

Customization Options for the Tech-Savvy

While ease of use is crucial, some bloggers seek more robust customization options for their site. The platforms on our list offer a plethora of tools and features to enhance your website’s customization. Shopify, for instance, provides various integrations and plugins to build the right site for your business. Social media integrations are especially useful for an omnichannel ecommerce business. If you plan on using SEO marketing, platforms like Wix, Shopify, and Weebly can help you create Google-friendly web pages with suggestions as you customize your site.

Quality and Variety of Templates

The website builders on our list offer a wide selection of templates to create a captivating website for your ecommerce business. We looked for templates that are not only visually appealing but also offer a diverse range of options to fit your unique brand. Whether you prioritize visuals like Squarespace, an ecommerce site with a blog like Wix, or a pure ecommerce site for optimizing sales like Shopify, each platform offers something distinct.

Additional Considerations

While our focus was on essential criteria, we considered other factors too. Responsive customer support is crucial for addressing any issues swiftly, as website downtime can cost you money. Analytics and reporting tools help track your website’s performance and understand page and product success. Email integration with a branded email address ensures professionalism and better deliverability rates. Pricing is also an essential factor, but all offerings on our list are in line with industry standards.


Choosing the right ecommerce platform is a pivotal step in your online store’s journey. By evaluating each platform based on your specific requirements, such as ease of use, customization, and templates, you can make an informed decision that sets you up for long-term success. Don’t forget to try out the platforms through their free trials to see which one best suits your needs. With the right ecommerce platform by your side, your online store can thrive, captivate your audience, and achieve your goals. So, venture forth with confidence and discover the perfect platform that elevates your ecommerce business to new heights.

The Top Ecommerce Website Builders in Summary

Ecommerce website builders are the ultimate solution to simplify the process of selling online. With these platforms, you can put all your focus on boosting sales, leaving behind the worries of managing the technical complexities of building and running a website.

The top-notch solutions go beyond just online sales; they excel in omnichannel support, offer a plethora of payment methods, and ensure a seamless experience for your valuable customers. To top it all off, some of these builders seamlessly integrate with POS solutions, allowing you to efficiently manage both your online and brick-and-mortar stores. Ultimately, the best ecommerce builder for your business hinges on your specific needs, budget constraints, and long-term goals.


Best Website Hosting for Blogging: Bluehost

Best Domain Provider for Blogging: GoDaddy

Best Platform for Blogging: WordPress


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